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Villa Dianella and Polimoda come together to design a wine label

March 21, 2012 by Lourdes Flores

This spring a very special collaboration sprung up between the Tuscany wine estate Villa Dianella Fuccini near Vinci and the Polimoda fashion school in Florence – a contest open to second year students in the Marketing Management, Marketing Communication and Masters in Fashion Communication programs to design the new label for the estate’s rosé wine, All’Aria Aperta. Yesterday at the estate the 3 finalists met to present their designs so that the panel could decide on the contest winner!

A wine label design is not just a summary of the wine or its contents – it must communicate the essence of the wine and the passion put into its production. For the great majority of us who are not wine experts, labels are pretty important and can be a deciding factor between one bottle or the next. The fashion school students’ participation is thus a very important chance for students in the marketing sector to put their studies into practical application while giving the wine estate the chance to offer a new and innovative design not usual for wine labels.

Villa Dianella is a 15th century Medici villa that today produces Chianti wine and liquors such as grappa and vinsanto and extra virgin olive oil. The estate also has several delightful elegant rooms where guests can enjoy a stay in the elegant estate and participate in cooking classes, wine tastings and a tour of the winery’s cellars.

Polimoda is one of the top fashion marketing and design schools in Italy and offers both undergraduate as well as masters programs to students specializing in various aspects of the fashion world: marketing, communication, branding, management and much more.

Is the mystery of the Battle of Anghiari finally revealed?

March 15, 2012 by Sara Turini

The last several days have seen the media and the population focusing their attention to the developments concerning the hunt for the lost mural La battaglia di Anghiari or Battle of Anghiari by Leonardo da Vinci in the Salone dei Cinquecento in Florence’s Palazzo Vecchio.
The work done by Maurizio Seracini, an Italian engineer, and his team, confirm the thesis of the alleged presence of the painting hidden behind the fresco by Giorgio Vasari “The Battle of Marciano”.
Reading the works of Vasari, it would seem that he may have preserved the da Vinci painting and that it may be on the eastern wall, since in the other one there were four big windows at the time of Da Vinci’s work.
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The Cathedral of Siena hosts “The Baptism of Christ” by Tiziano

March 7, 2012 by Sara Turini

If you are visiting Tuscany and you make your way to Siena, don’t miss the exclusive exhibition in the Cathedral of Siena running from March 1st through to August 31 which hosts the sublime masterpiece by Tiziano “The Baptism of Christ” .

To celebrate the 500th anniversary of its creation, the painting for the first time in history travels out of its permanent exhibition space at the museum Pinacoteca Capitolina in Rome to Siena to mingle with the works present in the Crypt of the Dome.

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Free Entry on International Women’s Day

March 3, 2012 by Lourdes Flores

Celebrating Womens Day on March 8

On March 8, Italy joins in the celebration of Woman’s Day and you’ll see bouquets of the yellow mimosa flowers everywhere: in Italy, it is tradition to give them to women as a show of appreciation.

For the occasion, the state museums in Florence and surroundings will be offering free entrance!

These include: Read the rest of this entry »

Remembering the Last of the Medici

February 16, 2012 by Lourdes Flores

Maria Luisa de Medici, last of the Medici Family

On February 18, the city of Florence pays homage to the last member of the Medici dynasty, Maria Luisa de’ Medici, on the anniversary of her death. Thanks to her and her “patto di famiglia” signed in 1737, the family’s immense patrimony of art, sculpture and other precious collections were left to the city of Florence for the benefit and enjoyment of the public and future generations. We should definitely appreciate that she had the forethought to tie the collections to the city and thus cannot be sold which makes it possible to enjoy the marvelous treasures in Florence today.

One of the ways the city celebrates this day is by offering a free day at the city museums! Here they are and their opening hours:

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5 Ideas to Celebrate this Carnival 2012 in Tuscany

February 3, 2012 by Cristina Romeo

With February, Carnival season 2012 comes alive and Tuscany prepares to celebrate with big masked parades and events dedicated to Carnival.

Have you already prepared your fancy costume and bought some confetti and streamers?

If you answered “Yes”, then you have only to choose the destination to celebrate! Otherwise, do not worry, you still have a few days to find a pretty carnival costume :) .

In the coming weeks in Tuscany you will find many fun Carnival events, both in small towns and larger cities.
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Special Guided Visits to the Vasari Corridor

January 12, 2012 by Cristina Romeo

Starting January 17, the Vasari Corridor will once again be open for special visits. This is a wonderful opportunity to get into and view the special art collection along the corridor, as well as experience the view of Florence as the Medici saw it! The special visits are offered directly by the Superintendance of the Florence State museums several times a week up until April 27 at a very low rate of € 10,50 per person.

The visits are for small groups of less than 5 and are perfect for couples. They are, unfortunately, only in Italian, but if you don’t mind this or know a bit of Italian, this is the best way to get into the Corridor as it isn’t open all of the time nor to everyone. The only way to generally see the inside of the Corridor is with tour groups that cost from € 80-100 per person, so this opportunity is really good for this reason.

To reserve your spot (better do so quickly as they often get booked quickly), you need to call +39-055-294-883. Days for the visits are: Tuesdays and Thursdays at 9am and 11:30am; Wednesdays and Fridays at 2pm and 4:30pm.

Learn a little more about the Vasari Corridor here.

I Mai Visti: “Unveiled Faces” at the Uffizi’s Poste Reali Hall

January 10, 2012 by Lourdes Flores

Where: Poste Reali Hall at the Uffizi complex
When: up until January 29

If you’re in Florence this January, take the opportunity to visit this free exhibit in the Poste Reali Hall which is right across from the main entrance into the Uffizi Gallery. In its eleventh edition, the Friends of the Uffizi have delved into the Uffizi’s storage rooms and present works hardly ever seen by the public in a temporary exhibit through the end of January.

This year, the exhibit entitled “Unveiled Faces” brings together 45 Roman marble busts and sculptures of emperors, empresses and unknown private individuals that were at the very beginning of the Medici’s art collecting acquisitions in the 15th century.

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The Cavalcade of the Magi

January 4, 2012 by Lourdes Flores

The Cavalcata dei Magi – Cavalcade of the Magi
from Palazzo Pitti to the Duomo
Parade starts at 14.30 from Piazza Pitti

This Friday, January 6, Florence celebrates the Epiphany with the great cavalcade of the Magi! The Three Kings bringing their gifts to a baby Jesus in the manger where he was born is set up in front of the Duomo and their symbolic arrival into Bethlehem is accompanied with a large parade in historical costume paying tribute, with over 500 participants from all over Tuscany and Italy. There are ladies and lords, knights, country folk, soldiers and much more! The Sbandieratori or flag-throwing company of the Uffizi enchants the public with their skills in throwing and waving their flags along the way and in Piazza della Signoria.

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New Year’s Eve in Florence

January 3, 2012 by Lourdes Flores

Hope you all had a wonderful New Year’s Eve and that 2012 is off to a great start!

Here are some of our pictures from some of the piazzas and musical concerts in downtown Florence. It was a bit chaotic – it was fun and great to see so many people out on the streets celebrating!

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